Our Principles
  • Our principles are what we stand for. They are beliefs we hold deeply and make tradeoffs to pursue.

Give People a Voice

People deserve to be heard and to have a voice — even when that means defending the right of people we disagree with.

Build Connection and Community

Our services help people connect, and when they’re at their best, they bring people closer together.

Serve Everyone

We work to make technology accessible to everyone, and our business model is ads so our services can be free.

Keep People Safe and Protect Privacy

We have a responsibility to promote the best of what people can do together by keeping people safe and preventing harm.

Promote Economic Opportunity

Our tools level the playing field so businesses grow, create jobs and strengthen the economy.



We build technologies that help people connect with friends and family, find communities, and grow businesses.


Personalized ads help small businesses get found.

Small businesses rely on personalized ads to reach the people who will love their products and help their business grow.


Good ideas deserve to be found. Personalized ads help you find them.